Situated alongside some of the world’s most coveted designer brands, Rustan’s The Beauty Source unveils 425 square meters of luxury beauty shopping at Level 1 of The Mall at Nustar. The first standalone boutique in Cebu outside of Rustan’s department store showcases premium cosmetics, skincare, and fragrances in a spacious, beautifully lit store designed for a more immersive experience. Revel in beautiful displays of the latest launches, shelves lined with perfumes, and a wider range of products from Dior, Dyptique, Hermes, La Mer, Lancome, Tom Ford, and more. Clients can try before they buy as every counter has a beauty consultant ready to assist with swatching lipsticks in all shades and textures, experimenting with a new makeup look, or spritzing your next signature scent.

During the grand launch on January 30, guests were treated to games, prizes, exclusive discounts, and bonus points for Beauty Addict members. Fashion and beauty personalities like Kryz Uy, Vern Enciso-Lim, Steffi Aberasturi, Sofia Baroud, and Emmanuelle Vera came to celebrate the store opening.

“Our first boutique in Cebu marks a significant milestone in our journey to bring personalized, high-quality beauty shopping experiences to the region. We look forward to welcoming Cebu’s beauty enthusiasts and offering a wide collection of products that will inspire confidence, enhance self-expression, and unveil the beauty within,” said Michael Huang, Senior Vice President for Support and Development of Rustan’s Commercial Corporation.

Rustan’s The Beauty Source thanks its sponsors, NUSTAR Resort Cebu and Lancôme, for their support in making this event possible. Discover the newest beauty destination in Cebu at Level 1, The Mall at Nustar. For more information follow Rustan’s The Beauty Source on Facebook and Instagram at @rustansthebeautysource and shop online at www.rustans.com.